We’re avid cyclists here at Oculus – especially Matt. We’re also big fans of Italian heritage brands so we were very excited to work with the Canadian distributor for some of the top names in Italian cycling – like Wilier Triestina bikes, Gaerne shoes and Astvte saddles – on a new website.
As a distributor, Part One is primarily focused on dealers, but they still attract significant attention and queries from consumers so the site needed to function on both B2B and B2C levels.
We started with a responsive layout for the site to ensure easy access across a range of devices and provided Part One with loads of tools to help them achieve their business goals, such as special landing page templates set up for promoting new products and tying into their print and online advertising, ensuring a smooth handoff and consistent brand experience.
The website provides secured access to a complete online ordering and warranty system for dealers. It also offers consumers an online catalogue of products, pulled in real-time from Part One’s inventory tracking system, ensuring products only ever need to be entered once, in a single system.
Consumers can view product details and can then either check for nearby stores stocking that product, or proceed to manufacturer’s websites for more in-depth info. Consumers can also register their products on the website, providing Part One with a unified database in case of recalls or important safety announcements.
The project was a new corporate web site as well as a B2B online ordering system for our clients. Matt was able to meet our needs exactly because he understands our industry and this made a big difference. The investment made on the B2B was well worth it.
Our sales have increased since launching this new online ordering system as our clients can now see not only our current inventory but products they never realized we stocked.
Working with Oculus Design was enjoyable and Matt is an absolute professional in everything he does. We would be pleased to work with Matt again.
Part One International Imports